With over 20 years of diverse creative experience, I’ve worked in both B2B (ad-tech and education) and B2C (entertainment, publishing, and gaming) sectors. My career spans startups like NextLesson, medium-sized enterprises like Quantcast, and industry leaders like The Pokemon Company International.
I have a proven track record in creative team leadership, ensuring brand consistency across channels, and excelling in small team environments. My adaptable nature and diverse skillset drive proactive problem-solving through technology and collaboration.
Successfully launched products and design systems at Quantcast, NextLesson, and Pokémon through collaborative cross-functional efforts with Product, Engineering, Sales, and Marketing.
Led international design teams, implementing operational procedures, nurturing design talent, and enhancing autonomy and transparency in project pipeline coordination and task prioritization.
Executed a cost-saving internal brand refresh in 4 months to debut with a product release and announcement via live-stream on a relaunched website.
If you've got no time, so here's some mixed works from the last few years.
As the Design Manager @Quantcast, an advertising and analytics company:
As the Head of Design @NextLesson, an ed-tech startup:
Creating and developing digital advertising courses
Growing our self-serve customers and increasing engagement through A/B experiments
Maintaining the Quantcast marketing website while driving conversions
Building brand awareness in the Adtech space